Trevor Goss — Founder & Product Builder

I'm Trevor. I studied business at Cornell, spent a decade in enterprise product leadership, and now run Startedby — a product studio where I build, test, and ship software. In the last year I've shipped 10 apps using AI-assisted development.

Current

Startedby — Founder & Product Builder (2025–Present)

My product studio. I use it as a launchpad to build, test, and ship software products — from concept through launch. In the last year alone, I've shipped 10 applications using AI-assisted development.

Previous Experience

FinListics — VP Product (2022–2024)

Led cross-functional product team for a financial intelligence platform used by Google, IBM, Microsoft, and Deloitte.

Moovin — Head of Product / Founder (2017–2020)

Founded and scaled a rental home furnishings platform. Tripled revenue relative to invested capital in first 2 years.

View full career history

Projects

Everyo — AI-powered networking for events (Cross-platform, Live)
Flawless — AI-powered relationship app (Cross-platform, Live)
Chief Exec — AI-powered personal operating system (Web, Live)
Real Big Deal — AI-powered PR platform (Web, Live)
Startedby Platform — AI consulting tool (Web, Live)
Varsidee — AI job search platform (Web, Prototype)
Committed — Recovery support app (Web, Prototype)
Sorta — Home inventory service (Web, Prototype)

View all projects

Writing

Essays on product, startups, AI, and building things that matter. Read all posts

Work History

Startedby — Founder & Product Builder (2025–Present)
FinListics — VP Product (2022–2024)
Brightside Health — Sr. Product Manager (2022)
Unfold — Sr. Product Manager (2021, Acquired)
Intro2 — Product Builder (2020)
Moovin — Head of Product / Founder (2017–2020)
Varsidee — Head of Product / Co-founder (2015–2016)
Medable — Head of Marketing (2013–2015, now $2B+ unicorn)
Swrve — Sr. Marketing Manager (2013, Acquired)
Birst — Director of Marketing (2011–2012, Acquired)
Ideakick — Founder (2009–2010)
Project Varsity — Founder (2007–2009)